New Business Starter Kit
A new business venture needs all of the promotion and publicity it can get. From creating a marketing and promotion section of a business plan to informing customers that they are open for business, entrepreneurs need help marketing their wares to the masses…but with the costs involved in starting a new business, it is no surprise that at the end of the day, marketing and promotion falls to the bottom of any new businesses to-do list.

Signature Strategy, a small business itself, offers small business owners a “New Business Starter Kit”, to help new companies get on their feet. The New Business Starter Kit gives business owners who can not afford full-time public relations assistance the tools they need to get media coverage in their local area and marketplace.

The New Business Starter Kit includes:

  • A complete PR plan, targeted to each individual business
  • A local and industry-wide media list
  • A news release introducing the company, which can be used as a template for future news releases
  • Further suggestions as to PR and Marketing opportunities associated with the PR plan that can help promote the company


"Business is thirty percent patience."
--Chinese Proverb

"The Business of America is business."
--Calvin Coolidge


Signature Strategy, Inc.
2030 North Adams Street, Suite 405, Arlington, VA 22201
P. 703-243-4515 F. 703-997-0302